I was reading the chapter on market norms vs social norms, basically pointing out that people act differently depending on which set of norms are in play. We don't charge friends for moving their couch, for example. And we don't work for free.
The examples he used also show another norm. Something I thought pretty obvious, but hard-hearted business leaders seem to forget - when market norms are in play, the quality and quantity of work depend on how much you're compensated for it. (This is also probably why they try to shift the situation to a social norm, by building a sense of community, etc - but given they don't actually act like a family since everyone knows they will fire you in a heartbeat, going beyond the typical office norms just seems pretty fake.)
Cheap out and pay people poorly, and you get what you paid for - a bare minimum of effort.
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